I’ve started the process of authoring a research report focused on the mobile Internet. The intent of the report is to understand both the market potential for the industry, as well the potential issues that could slow or even undermine its furtherance. At the outset, the report is aimed at public relations and marketing professionals, as well as entrepreneurs who are either considering or have already created an early to mid-state high-tech company focused on the mobile Internet.
I’ll attempt to update my blog with entries related to the report as I progress with it. For starters, here are few nuggets to consider:
A report from ABI Research on Thursday predicts that the number of smartphones with highly capable mobile browsers will grow from 130 million today to more than 530 million by 2013.
Source: CNET
More sophisticated browsers means that more Web sites are actually getting traffic from mobile users. In fact, between 3 percent and 10 percent of traffic to a PC-based Web site comes from mobile devices, according to Bango, a company that offers a tool for tracking traffic from mobile users. Bango found in a recent survey that half of the 20 most trafficked PC-based Web sites did not work well on leading mobile phones.
Source: CNET
Google founder Larry Page was recently quoted in regard to the FCC's decision to authorize the unlicensed use of white spaces:
"The government should be encouraging its infrastructure to have nice high-speed wireless everywhere; it's good for the country and good for the economy," Page said.
"We make most of our money on advertising on search, and there are a lot of times I can't easily do a Web search even with 3G or open Wi-Fi networks," Page said. "If people can get easily connected anywhere [with white spaces], we can make 20% to 30% more money."
Source: InformationWeek
That’s all for now…more to come.
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